Score, Naples Chamber, Google To Present Workshop
Gulfshore Business Daily reports:How to create a Wibbitz Video from your RSS Feed
Last week I share our new discovery of Wibbitz and published Relevanza’s last headlines as Video on the site. If you missed you can see it here: Video #BeRelevant
This week, we show how easy it is to create such a video for your own RSS feed of your website. Let get started!
- Scroll to the Start form:
- Enter your email address and the URL for your Feed:
- How to get your RSS feed:
- Go to your website/blog and click on the RSS link or icon.
- Go to your browser’s address bar and copy/paste the URL from the page
- Paste it into the “Feed Url” field on Wibbitz
- And click on Create Clip
It’ll take a few moments for the program to process the information. Once completed, a new section will open on the site showing the video, and underneath providing a few customization tools.
You can decide if you want a voice over, which will be automatically generated, that the video runs in a loop or not and if it should auto-start on your site (tip here: leave the auto-start option unchecked.) . The soundtrack selection drop-down box gives you various options for background sound. Our choice here is “Breaking News”. The last option is the size of the embed box, when you use the code on your website. The contact width on our site is 745, so the 640 x 360 pixels is the best size offered.
When you click on update clip, the video preview above will adopt all your changes and you can test it. The embedd code was updated, too. Provided your are as close as you can with the currently limiting options, copy the embed code from the box. Make sure you get all of it, maybe use Control+A to “Select All”
Then go to your site, open the edit form of your page or post and paste the code into your HTML/Source view.
Here is a screenshot how the finished Video displays on the Immokalee Today Front page. 
After diving into this site a bit deeper, I find a few things missing. I am fully aware that these might be features for the paid version. Past a call to action “contact-us if you are a publisher”, this young site doesn’t provide yet a lot of information. It’s off to a great start!
- Customization for video player configuration (size, color, sharing)
- Export to YouTube
- Auto-Caption
- Separate Intro-Text
Let us know about your experience when you try it out. Feel free to post a link to your video in the comment section, with a few notes about your site
Hope you find these how-tos helpful in your ongoing quest to make the best out of your blog and use it the most efficient way.
As always, feel free to asked us your questions either in the comment section or at our Q & A page.
SBRN Summer Series: Business Network dives into Social Networks
Birgit Pauli-Haack & Darius Joseph, members of the Small Business Resource Network at the SBDC, will co-present on using Social Media for business. 30 minute session followed by Q & A.
See Southwest Florida SBRN website for more information
June 21, 2012
Topic: It All Begins with the Blog
In this first session of this summer series, business owners will learn why a blog on your website is the basis of your online marketing. You will learn about a blog engine, why it will drive all your online activities and how it helps not only as a springboard to the social web but also increases your search engine visibility. In the 21st century, you need to take charge of your online communication. Birgit Pauli-Haack has some interesting statistics on inbound marketing, has written about the most popular blog engines and will provide you with a list blog topics and ideas.
July 19, 2012
Topic: Facebook for Business
The new Facebook timeline for business: what has changed and how you can streamline your Facebook experience. Birgit will walk you through the anatomy of a Facebook page, your options for reaching out to existing and future clients through networking and posting.
August 16, 2012
Topic: LinkedIn and Google+ Pages.
Google Plus pages are so much easier to set-up and manage than Facebook pages. And, as a huge benefit, they are part of the search engine powerhouse, Google . This session will cover examples of brand pages.
LinkedIN has been the professional network for corporations and business owners that provide business-to-business services. Company pages and tabs for carreers, services and events makes LinkedIN a great place to advertise and list your companies.
Presentations and Q & A will be posted after each event on this blog.
To register for SBRN events please see the website: http://swfl-sbrn.posterous.com for announcements.
Celebrating Small Business Week, SBRN will also sell ticket to all 3 events for a special price at the SBRN Tradeshow: Thursday, May 17, 2012 5:00 pm – 7:00 pm, Hilton Garden Inn - Airport,16410 Corporate Commerce Way,Fort Myers, FL 33913. No cost, please RSVP
Video: #BeRelevant News on Relevanza
We discovered a pretty nifty service that transposes text to video. This is another example why it is important to have an RSS feed on your website and use it more like a dynamic part of your business than using it as an after-thought. We are looking forward to the moment when this site moves out of the introductory phase and allows for more variation and customization.
And now without further ado, the lastest news from our Relevanza Blog.
Let us know what you think of it in the comment section.
Google Drive + Goole Apps = Collaboration super powers
We received earlier this week an inquiry about cloud tools to be used within a team on a corporate level:
The staff is currently using Dropbox to organize spreadsheets and documents on the cloud. It has some distinct drawbacks and I wondered if you had heard of any other service that might be useful. As additional locations are opened it will be useful for all members of mgmt to have access to data as soon as it is prepared. It would also be helpful to have a cloud based scheduling tool so that important meetings were not overlooked. Have you heard of any services that might be helpful?
Our answer:
We find that GoogleApps provides a considerable amount of collaboration tools for corporations. You can set-up a domain name with Google: ie. “YourCompany.com,” and have all your staff members as users with e-mail address, document/spreadsheets & forms collaboration, sharing of contacts & contact groups and common calendars shared over the whole domain. This should give you a great start organizing your Google Drive - the newest Google Cloud service - and integrate seamlessly with GoogleApps for Business.
You can read more about it on GoogleApps for Business website.
With Google providing an open environment for developers, there is additional software available to integrate with GoogleApps services for the rest of the business, be it CRMs, bookkeeping, project management or scheduling.
A cute Google Apps Market Place video by Google
We also find that providing an internal network and own email server has become increasingly cost-prohibitive, when battling connectivity issues, anti-virus & spam fighting as well as hardware maintenance and the constant need for performance and security issues.
Access to email over various platforms, (desktop, laptop, mobile, tablets) has its own synchronization problems, which do not arise when working with Google Apps. The Android and iOs apps are state of the art.
We have used Google Apps for the last four years with various organizations and within our own corporations. Especially for Relevanza, the collaboration on documents for our publishing needs has been an invaluable streamlining tool which reduces clutter in our inbox. Commenting can be done directly on the document without sending the files back and forth. The revision control and the real-time multi-user editing is handled well over the InternWebs.
Our technology department has assisted a few companies implement GoogleApps for internal work processes and collaboration, via configuration services as well as employee training.
Houzz...a niche social platform
Steve Hart writes about Houzz - a great platform to market to end users for interior designers, architect, landscape designers and other home construction vendors. It brings together solution providers and solution seekers with idea books, social sharing and connections. A must for small business owners working in that space! Check it out!
Characters Count .. Tweet UR Pix!
Two students of this month’s Social Media Bootcamp sent in their Twitter questions, “How do I add a picture to my tweet” triggered a broader review of how photos can augment the 140 characters of your tweet. Read “Characters Count - Tweet UR Pix!” by Birgit Pauli-Haack
In view of 86% of all views on Twitter still happen through its website, posting images is a great opportunity to disrupt the flood of text, links, hashtags and emoticons with photos, graphics or even Flickr Slideshow.
#BeRelevant - Social media is community, relevance...
Through all the changes of interfaces, new networks making in-roads, niche-networks getting traction, FB timeline, GooglePlus updates, Twitter Advertising, Pinterst, it’s easy to get overwhelmed, befuddled, confused.
While trying to sort this out, it’s equally easy to loose sight of the purpose of social media - connecting, reach-out, listening, and send more signals instead of just noise. Short in one hashtag #BeRelevant. Read more on Relevanza by Steve Hart.
Reimagining business with a social mindset – Deloitte Tech Trends 2012
Even today, business leaders may dismiss the potential of social business, either relegating it to the realm of Internet marketing or ignoring the buzz as a passing fad. But that’s changing as boomers evolve into digital natives, millennials permeate the workforce and social media becomes a part of daily life. The doors are now open for social business.
Full Story and Report Download: Deloitte
Source: emergentfutures
Inaugural SBDC Entrepreneur of the Year Award
Relevanza is a Media & In-Kind Sponsor of SBDC’s inaugural Entrepreneur of the Year award.
The deadline for nominations was extended to April 16, and you certainly can nominate yourself or a different business owner. You got to be in it to win it!
Early Registration Discount for your tickets of the Awards Ceremony, and Keynote Speaker Carl Gould is only available until April 15. Register Now.
Resources for Social Media Bootcamp, provided by Relevanza, Inc.
